- Content & schema
- 50tests fired in this category
- modules
- 8dedicated content & schema checks
- every scan
- 299+tests across all categories
Why it matters
A full lockup can look fine in a wide header and fail in a browser tab, home-screen tile, or social preview. The useful question is whether the same brand remains recognizable as its context shrinks.
How it works
Deterministic signals cover favicon presence, web-app manifest linkage, and Open Graph image coverage. A single favicon reference cannot confirm dedicated 16px and 32px sizes, and this crawl does not capture apple-touch-icon links. The model judges the header mark and its small-size architecture from attached screenshots, including typographic register, symbol coherence, silhouette, and restraint.
Site impact
Missing or blurry identity assets make tabs, saved sites, and shared links look unfinished. A mark that depends on fine detail or color can disappear at 16px and weaken recognition across the journey.
How to improve
Ship a dedicated simple favicon, square app icon, manifest set, and intentional social image. Keep a primary lockup and a symbol or monogram fallback, check silhouette and single-color versions, and verify legibility at the sizes users actually see.